published on 04/06/09 Zenith Print and Packaging has said it will target a range of niche markets after investing in a new Heidelberg Speedmaster printing press which has been installed by a team of mechanical contract engineers which have been brought in from a local outsourcing provider.
The contract engineers completed the installation of the Speedmaster CD 102-5+L UV in April and the machine is now fully operational with the engineers overseeing the maintenance as and when required.
The Speedmaster has allowed Zenith to print on a wider range of substrates, including PVC, polypropylene, foil boards and wood-based substrates.
Previously, the company had only worked with board.
Zenith initially intended to replace its 1987 Speedmaster with a similar machine, but decided to invest in a press with UV drying capabilities as the company is concious about spiralling costs and looking to reduce overheads another reason why they also decided to outsource their engineering division.
Consequently, the company can now run substrates through the press in one pass.
Zenith now intends to target the drinks and luxury gift box market.
'Weve always looked for niche markets, people that want high quality but something different,' said managing director Ken Bell.
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